BERLIN, GERMANY

CRM CONSULTING

I help B2C businesses grow customer conversion, engagement and reactivation

The CRM Horizons Series

CRM.berlin released two publications"CRM Horizons" in which different CRM experts describe ground-breaking and inspiring solutions in the realm of CRM. Just click on the icons below to view or download!

Portfolio of Services

Christian Kobusch (crm.berlin)

References

Education

University of Bielefeld (DE)

Master of Business Administration - Major in quantitative Marketing and Data Mining

University of Tilburg (NL)

Erasmus scholarship - International Marketing and eCommerce

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Data Mining projects (e.g. Predictive Modeling, Shopping Cart Analysis)
ESP switch (tool vetting, negotiations, implementation)
Customer Segmentation (e.g. RFM, Cluster Analysis)
Cross channel communication (Email, Push, In-App, Postal, WhatsApp, Onsite)
Hyper-Personalization (with or without AI)
Customer Lifecycle Communications (Concept and Optimization)
OKR management
Optimization of Consent Touchpoints
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Contact Me

CRM CONSULTING

Portfolio of Services

References

Education

CRM Audits

CRM Project Management

AI Workflow Automation and Process Optimization

CRM Interim Management

Creation of a custom holistic CRM strategy

Customer Lifecycle Journey

Custom CRM Team Trainings and Workshops

Work Experience